My recent appearance on Fred Castaneda's Finance 4 Startups & Struggling Entrepreneur podcast. We discuss the importance of having a marketing plan and how it's constructed using the four essential spots of small business marketing: Branding, Experience, Conversation, and Promotion.

Struggling Entrepreneur Podcast: http://www.strugglingentrepreneur.com/
Finance 4 Startups: http://finance4startups.com/